What is MarketSike? How will it help me as a Marketer?

Become a better marketer by applying the psychology of marketing

This is the MarketSike Newsletter, a newsletter about the intersection between marketing & psychology. I’m no guru. I’m a marketer just like you. Except, I study the psychology of marketing so you don’t have to.

You know that understanding psychology is vital for marketing, but it's hard to learn and apply on your own.

Most people don't realize how much psychology impacts our everyday decisions. We're constantly bombarded with advertisements and marketing messages, and as a marketer, it can be tough to cut through the noise.

It doesn’t matter if you’re a B2B or B2C marketer, knowing how to apply psychology will improve your marketing efforts. People (Businesses) buy based on emotion.

• Thoughts create feelings.

• Feelings create actions.

• Actions create results.

First, you have to tap into your prospect's thoughts. Next, you need to connect with them emotionally, so they feel the pain or discomfort of their challenge. Then, you must motivate them to take action.

If you can’t do that, you’ll never sell your solution. Ever.

How do you do that? Psychology my friends…psychology.

MarketSike will help you understand and implement psychological principles to get better marketing results. Then, I'll teach you how to use psychological techniques in your marketing campaigns so you can create more effective messages that resonate with your audience.

Here are a few high-level topics we’ll cover in this newsletter:

• Marketing Psychology

• Consumer Behavior

• Neuromarketing

• Social Psychology

• Influence

• Motivation

In this newsletter, we'll cover a range of topics related to the psychology of marketing. By understanding how our customers think and make decisions, we can create more effective marketing messages that resonate with them on an emotional level.

Subscribe to start your journey to becoming a better marketer.